Qwest works on new wireless partnership

If you plan on being in the 'Access' business in the coming years, you better be sure to have a strong 'Wireless' play. Marketing Partnerships can be powerful, but if you are with the wrong partner or have structured the wrong deal, they can tank your business altogether. With landline subscriptions disappearing, companies like Qwest Communications need to revisit their customer value proposition and their current partnership with Sprint...You can read more about Qwest and their quest for a better 'Wireless' partnership, here:

Qwest works on new wireless partnership